A marketing strategy brings everything together. Without one you waste time and money and going round in circles.
Knowing that you don’t know is one thing. Not knowing what you don’t know is worse…
Similar to good event management, a crucial element of business development is planning and attention to detail.
Corporate communication is a key element in your content marketing plan. It drives the consistent messages, both internally and externally, you wish to convey.
Of the many elements you need to get right in running an event, tight organisation is arguably the most important. Once the objective of the event has been established, you can’t afford to leave any stone unturned in the planning, organisation and execution.
Figuring out what your clients value, developing your offer accordingly and delivering the right and consistent message to them at the right time.
Whether you’re supplying editorial or taking up one of our standard or bespoke advertising packages, we take your messages to the people that need to hear them through a choice of publishing channels.
The LRT Monitor brings the facts, figures and contacts together in one place, so now it’s easy to search, find and get the information you need.
Now in its 81st year, Tramways & Urban Transit is unique as a publication founded on the needs of scheme promoters, transport operators, planners, consultants, manufacturers and campaigners for better public transport in our congested towns and cities.
600 guests from across the rail industry celebrate an evening of innovation and growth. Over 150 rail industry manufacturers, suppliers and service providers will be represented at the seventh Dinner at the RoundhouseMore information
Mainspring’s LRT Engineering Excellence Days enhance understanding and co-operation between the teams responsible for the day-to-day operation and maintenance of the light and urban rail systems, those with procurement responsibility and the supply chain.More information
Forward-thinking 21st Century cities are enjoying a transport revolution. More and more are choosing fixed-infrastructure transport solutions to provide a backbone for growth, creating cleaner and less congested environments and increased accessibility to employment, housing and leisure activities for all.More information
As a well-established mark of excellence, a Light Rail Award adds immediate cachet to your organisationRead article
New Edinburgh City Council Chief Executive Andrew Kerr has supported the idea of extending the city’s controversial tram project to NewhavenRead article
Kocaeli and Izmit Metropolitan Municipalities have announced contract awards for both infrastructure and rolling stockRead article
Tram-Pro takes tram driver training simulation to the next level. Innovative and dynamic with state of the art graphics and powerful analysis tools it has transformed the way, and the time, that training is conducted resulting in a robust, cost effective outcome.Read article
Throughout 2016, not a month went by without the announcement of a new driver-less automobile trial or a new record claim. The world seems to be embracing the technology to create autonomous vehicles, with all the big names you’d expect present and correct.The race is on!Read article
Ahead of his presentation at the 12th Annual UK Light Rail Conference, Dr Stuart Thomson considers the vital, and often overlooked role, of stakeholder engagement.Read article
You are responsible for driver training for a light rail operation. It’s likely that your system is undergoing one or more of: having new lines under construction and/or planned undergoing modifications to existing lines to accommodate road and other infrastructure changes installing revised signalling introducing extra rolling stock
If so, this can result in several logistical problems as your current drivers and new recruits need to learn the new and changed routes as well as complex moves and revised scenarios. The big question is:
How do you do this quickly, efficiently and effectively?
You have expensive simulators, but these are more for learning how to drive a tram. Plus usually only one driver at a time can be trained – four or five at best if the others observe and share time in the simulator.
Training in operational hours is usually not an option so drivers are introduced to the new scenarios by training them out of service hours. Thus drivers assimilate new routes at night, with little or no traffic – which does not best replicate a normal working scenario. Furthermore, only one driver at a time can be trained, so getting your entire driver staff through training can take months, and even then they may get only one or two attempts. By the time a new section is open it may be anything up to three months or more since the first driver experienced it. And then there is the cost of overtime for out-of-shift working.
Alternatively, you can run “chalk ‘n’ talk” sessions. These teach one-to-many but chalking the talk is not walking the talk. Plus it is generally accepted that this method on its own is not widely accepted by adult learners and doesn’t necessarily motivate them to learn.
So, what is the best way to simulate driving these new scenarios? What options are open?
Very few would seem to be the answer. However, Tram-Pro, a part-task simulator has proved to be a powerful and cost effective method of solving the problem.
A PC-based application that includes a driving cab, a 3D external environment, accurate signalling systems, Tram-Pro allows a variety of scenarios to be played out during one training session. It includes a full session log file along with powerful software for accurate analysis of each session and statistical summary reporting. This can be used to provide valuable, auditable records for competency assurance as well as identifying errors made by drivers during training.
Studies have concluded that returns on investment of over ten have been achieved.
The big saving is time and projects have been delivered with the added confidence that the training has been robust and effective with safety at the forefront.
To download more information go to www.tram-pro.com/info
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